The Colour Story

Love to sport a bubble gum pink? Or would you rather go for an edgier black? Your colour preference speaks volumes about your personality. Read on to find out what your favourite colour says about you. 


This colour personifies all things pure, innocent and naive. A fashion staple that has stood the test of time, you can never go wrong with a well-fitted classic white shirt. Its versatility is incomparable as it can be paired with jeans, trousers, shorts or skirts. They don’t call it a classic for nothing.


It is the colour of strength, love and passion. Your love for the colour indicates that you are outgoing, optimistic and just cannot stand monotony in life. Open-minded and uncomplicated with a zest for life, you live your life to the fullest by garnering as many experiences as you can.While the girls can rock this colour in a pair of stunning red stilettos, perfect for a night-out; the guys can stay stylish and cool with a sporty red watch. Team it with a pair of jeans and a T-shirt, and it is sure to make you stand out from the crowd.


Black effortlessly spells sophistication and elegance, representing a dignified and evolved persona. People who love black are often fearless and courageous to try out new things in life. A fashion classic, the Little Black Dress (LBD) is the undisputed leader of a girl’s wardrobe. Whereas, the guys can opt for a slim black silk tie that can be combined with a well-tailored suit for a formal look or even a crisp white shirt with dark-coloured jeans for a casual look.

Electric blue

If this is your go-to colour, it is certain that you like the idea of being unique and different. On the other hand, you are also patient andsensitive and like to be admired for your wisdom.For the girls, a simple electric blue scarf can add pizzazz to any ensemble, be it a dress or a kurta paired with jeans. Wear it to a movie date or a brunch with the girls, this bright scarf is sure to get heads turning. The boys on the other hand can rock this colour in the form of a slim-fit polo shirt, worn with shorts, jeans or chinos.


Delicate and bubbly, pink often signifies femininity. People who love pink are also gentle and kind, and simultaneously flirty and funny. While the girls can wear the quintessential pink dress, top or skirt, take it up a notch with a pair of pink-coloured denims, as they are uber hot on the fashion circuit now. Guys can try a cool salmon pink shirt with a pair of dark-coloured jeans to up their style quotient.


People who love tangerine are flamboyant and fun-loving. They are popular and enjoy a vibrant social life. The girls can sport it with a tangerine statement bag to pump up their ensemble, while the guys can add a burst of colour to their shorts and tee combination with a pair of tangerine flip-flops                                                                 

Emerald green

Restorers of peace and harmony, people who love green are often refined, trustworthy and reputable. They need a sense of balance in their lives, and the colour green adds just that little spark to any ensemble. Whether it is a stunning pair of chandelier earrings or a statement neck-piece, emerald green is sure to add a hint of grace and style.

So how are you going to wear your favourite colour today?